The new campaign is aimed at broadening the brand's appeal
'The beauty of my job is that no matter how much well I do it, people will say this guy is insensitive, romancing Sonam, dancing with Jacqueline, going to Poland to shoot a film, when he has a hunting case and an accident case against him. He's enjoying himself; he's earning Rs 600 crore but people don't know how much I have. All my good work goes against me.' Salman Khan gets candid.
Because it's all about loving your siblings.
Review: Saif and Katrina make Phantom a joke
'My acting idol Robert De Niro is also my friend. There are many brilliant actors but it's a huge deal for me to have Robert De Niro in my mail contacts.' Anupam Kher revisits the prominent Kuch Bhi Ho Sakta Hai moments in his life.
Anurag Kashyap has a lot of talent, says Aseem Chhabra. He just needs to stop making films that are very similar.
'I don't like the fact that everyday Taimur's moves are monitored. I don't know how to stop it.'
Sukanya Verma's pick of this year's 10 most unpleasant is a mix of ghastly gone gaga, bilge that makes one reconsider their profession and faith-shattering misfires from the masters
Bollywood's blockbuster machine Salman Khan's presence is greeted with whistles and euphoria every time he appears on the silver screen.
'I get scared of horror films. Chak De! India was (first) offered to me but Shah Rukh Khan also needs to get some good films. When has Aamir seen me without clothes?' When Salman Khan was in the mood for fun.
Saif Ali Khan takes stock of his recent hits and misses with a fresh perspective.
A 1990s Bollywood album. Ranbir Kapoor as Balraj Sahni. Dimple Kapadia's Crowning Glory days. Agha-Mukri-Kesto's fun, fabulous, forgotten friendship. Sukanya Verma's super-filmi week was a complete blast from the past.
Sukanya Verma discovers what she loves about Anushka Sharma's 'spirit' on more than one occasion in her super-filmi week.
Majaz, based on the life of Asraul Haq Majaz, the John Keats of Urdu poetry, marks Talat Aziz's debut as a composer in Hindi cinema. The film could have been an excellent biopic had it stuck to the poet's poetic self rather than his unfulfilled love, says Mohammad Asim Siddiqui.
This election has some striking resemblances to the landmark one of 1977, with sub-caste combinations and antipathies still the bedrock of measures
As far as the opening episode of Bigg Boss 9 goes, it relies heavily on its superstar host's impish impulses to prevent it from being a complete slog, write Sukanya Verma.
We bring you glimpses of the Raksha Bandhan moments in Bollywood.
Here was an Indian like you and me, who reached the country's highest office without compromising on his integrity or values. Here was a politician who was not a Muslim, or Tamil, or a boatman's son -- but an Indian president, who opened his office to all Indians, says Sriram Karri.
Singer Nakash Aziz gets candid about his journey in Bollywood!
Guess who ruled the box office in 2016?
'This is the first time when you see the story of the Azad Hind Fauj through the eyes of the soldiers.'
'While they are a long way off from the box office muscle that the Khans enjoy, a host of young stars are entering the Rs 100 crore club that was earlier the reserve of the seniors. This year will see a lot of young stars in action.'
Syed Firdaus Ashraf/Rediff.com examines how Salman Khan went from a reviled, spoilt Bollywood brat to being a well-loved superstar.
We look at 52 of them, spread over 52 Fridays, in a two-part special. Here's the first part.
'Openness is a great weapon in the armoury of more open societies. That's why the fight with Pakistan isn't just about India be six times bigger, but equally bitter and insecure Pakistan,' argues Shekhar Gupta.
Here's what went down in the curtain raiser episode.
Saif Ali Khan shares his dilemmas as an eager-to-experiment star actor and his kids' probable foray in Bollywood.
'People think Salman is ready to remove his shirt for small things but it takes a lot to convince him to take that shirt off.' Sultan director Ali Abbas Zafar tells us what to expect from his film.
'We need to be in a perpetual state of aggression, and able to swiftly change the goal posts to keep Pakistan in a state of imbalance,' argues Sanjeev Nayyar.
Putting together a play about the Father of the Nation is no easy task. But when that play is a musical, the challenges increase.
Sreehari Nair explains why Haraamkhor may just be the most liberating Hindi movie made since Hazaaron Khwaishen Aisi.
'You don't need a godfather to protect you from dangers of Bollywood because nobody will.'
Did the human drama provoked by the Japanese invasion of Burma and the Indian exodus from Rangoon inspire director Vishal Bhardwaj's forthcoming epic?
Sreehari Nair wasn't impressed with Rangoon at all. But find out which film tops his list!
'When Sultan released, I got greedy. I decided to make another film with Salman because he gets me a lot of box office.'
'I don't say no to Salman Khan. He is a very important part of my life. He is my in-case-of-emergency-please-contact person,' Nikhil Advani tells Patcy N/ Rediff.com
'She's chatty, accessible and gregarious but doesn't exude the command and charisma required to attract the viewer's attention or contestant's anxiety' Sukanya Verma on why she is unimpressed with the Happy New Year director's hosting stint on Bigg Boss Halla Bol.
'The standing ovation in Cannes was a rare moment where I felt patriotic. I realised that the audience was not clapping for an individual but for the team that came from India with such a beautiful film.' Masaan's leading man Vicky Kaushal takes us through its making.
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